The wording on your delivery methods influences conversion and which option shoppers pick. Here's how to customize it, and how to A/B test different wording.
Edit a method's text
Go to Shipping Rate Groups, open a method (⋯ → Edit, or Add delivery method). You can set:
Name of Delivery Method - what shoppers see (supports dynamic fields - type
{to see options).Note on Delivery Method - an optional supporting line.
The delivery promise
The delivery promise is the arrival estimate shown at checkout. In the method's Delivery Promise section, the Delivery Display Format controls how it reads:
Don't Show - hide the estimate
Delivery Time - e.g. "3–5 business days"
Date Range - e.g. "May 9–May 12"
(Local methods show a time range in hours instead.)
Customize the wording with the {arrival_date} token - e.g. "Arrives by {arrival_date}" or "Arrives between {arrival_date}." You control the order too (date first, text first, emojis, etc.).
If min and max delivery days are the same (e.g. 1–1), PDQ shows a single arrival date ("Arrives Wed") instead of "between Monday and Monday."
If they differ (e.g. 6–8), it uses the date-range text.
A/B testing your wording
To test different copy, run a Shipping Rates A/B test between two groups that differ only in wording:
Duplicate your Shipping Rate Group (or set up a second group) and change only the text - method name, note, or promise wording - in the B version.
Go to Optimize → A/B Tests → New Test → Shipping Rates Test.
Name it, add a hypothesis, pick a goal metric, and (optionally) targeting rules.
Allocate traffic across the two groups (e.g. 50/50) and Create draft test, then Start Test.
Results appear the day after launch in Optimize → Analytics Dashboard.
After editing, preview your checkout to review the changes.