On the Test Results tab, first select your test from Test Name (the tab is empty until you do). Then set the controls:
Segment - default is all checkouts from the shipping step.
Main KPI - e.g. Avg Revenue per Checkout (ARPC), PDQ's primary metric.
Lift Calculation Type - Absolute or relative.
Calculate for - Variant, etc.
Outliers - Include/exclude.
Gross/Direct - Gross or Direct Profit per Checkout (needs cost data).
You'll see start/end dates, duration, # of checkouts, and KPI cards (Revenue per checkout, Gross Profit per Checkout, Checkout conversion rate) each with statistical significance, plus a sequential chart and a test summary.
ARPC can be significant even when conversion and order value aren't individually - they combine (see CUPED). Test Results is the authoritative view for CUPED figures.
